
bitplay Web Design
Problems:
Solution:
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- The e-commerce platform and the product description were on separate webpages, resulting in inconvenience and time-waste for customers to browse and purchase at the same time.
- Slow loading times.
- Lack of clarity in the contents of the product category and product description pages.
- Lack of consistency in the product description.
- The User Manual page was loosely structured.
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Inconsistency of style in photo materials.
Solution:
- Build a new website on Shopify. The new website now contains original e-commerce functions and renewed product descriptions on the same page.
- Resize photos to reduce loading time.
- Team up with the marketing personnel to incorporate the product category and description into one single page, leading to a successful reduction in the loading time at launch.
- Create a unified tune for photo style, color tone and layouts of the Homepage, User Manual Page, and Product Description page.

wireframes
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