Brand & Social Content Design
SETING Marketing Agency
Campaign SMART Goal
As a newly established social media agency, the primary objective for SETING Marketing is to build visibility and establish credibility among local food businesses in Vancouver. Since we are launching a brand-new Instagram account, our goal focuses on awareness and reach.
SMART Goal
SETING Marketing aims to reach 100 accounts, gain 10 followers, and achieve an average engagement rate of 8% within the first three weeks of launching the Instagram account. This goal supports our intention of positioning SETING as a friendly, supportive, and approachable partner for early-stage cafés, dessert shops, and small restaurants.
Campaign Content Overview
Our content strategy consists of six posts designed to build awareness, communicate expertise, and connect with the buyer persona.
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SETING Marketing Agency
Instagram Campaign
Campaign SMART Goal
As a newly established social media agency, the primary objective for SETING Marketing is to build visibility and establish credibility among local food businesses in Vancouver. Since we are launching a brand-new Instagram account, our goal focuses on awareness and reach.
SMART Goal
SETING Marketing aims to reach 100 accounts, gain 10 followers, and achieve an average engagement rate of 8% within the first three weeks of launching the Instagram account. This goal supports our intention of positioning SETING as a friendly, supportive, and approachable partner for early-stage cafés, dessert shops, and small restaurants.
Campaign Content Overview
Our content strategy consists of six posts designed to build awareness, communicate expertise, and connect with the buyer persona.
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Post 1: Introduction "Who We Are" Purpose Introduce SETING Marketing with a clear brand mission and visual identity. |
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Post 2: Brand Designer Introduction |
| Purpose Highlight design expertise in branding, visual identity, and storytelling. |
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Post 3: Content Strategist Introduction |
Purpose Demonstrate strategic knowledge in content planning and audience engagement. |
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Post 4: Our Business + Our Mission + What Services we offer |
Purpose To clearly introduce SETING Marketing, communicate our mission, and show the services we offer so potential clients can quickly understand how we support small food businesses. |
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Post 5: Our Clients |
Purpose To highlight who our ideal clients are and help potential customers recognize themselves in our target audience, building trust and relevance. |
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Post 6: Focused on Pain Point |
| Purpose Address specific issues such as inconsistency or not knowing what to post. |